Karaesmen, FikriKök, Abdullah GürhanTellal, Sefa Canberk2024-11-092019https://hdl.handle.net/20.500.14288/5127xi, 67 leaves : tables, graphics ; 30 cm.restrictedAccessPricingMarketingCosts, IndustrialCost effectivenessValue analysis (Cost control)Retail pricingPrice policyPricing decisionsEstimation of price elasticity and optimal pricing decisions for an omni-channel retailerThesis© All Rights Reserved. Accessible to Koç University Affiliated Users Only!