Ali, Özden GürÇizmeci, Ayşe Başak2024-11-092008https://hdl.handle.net/20.500.14288/6277xii, 96 l. : ill 30 cm.restrictedAccessPharmaceutical industry, TurkeyCost effectivenessThe pharmacist's substitution strategy in the presence of manufacturer quantity discounts and an empirical study on the cost effects of Rx-To-OTC switch in TurkeyThesis© All Rights Reserved. Accessible to Koç University Affiliated Users Only!