Publication: Optimal new product preannouncement timing in competitive markets
dc.contributor.advisor | Güneş, Evrim Didem | |
dc.contributor.advisor | Güneş, Evrim Didem | |
dc.contributor.advisorid | 0000-0002-9924-3744 | |
dc.contributor.author | Geçer, Gökhan | |
dc.contributor.institute | Koç University Graduate School of Sciences and Engineering | |
dc.contributor.program | Industrial Engineering | |
dc.contributor.yokid | 51391 | |
dc.date.accessioned | 2024-11-09T21:53:34Z | |
dc.date.issued | 2015 | |
dc.description | vii, 47 leaves: illustrations; 30 cm. | |
dc.identifier.uri | https://hdl.handle.net/20.500.14288/4278 | |
dc.language | English | |
dc.publisher | Koç University | |
dc.relation.collection | KU Theses and Dissertations | |
dc.rights | restrictedAccess | |
dc.rights.copyrightsnote | © All Rights Reserved. Accessible to Koç University Affiliated Users Only! | |
dc.subject | Product management | |
dc.subject | New products | |
dc.subject | Business announcements | |
dc.subject | New products, Marketing | |
dc.thesis.degree | Master's Degree | |
dc.thesis.grantor | İstanbul | |
dc.title | Optimal new product preannouncement timing in competitive markets | |
dc.type | Thesis | |
dspace.entity.type | Publication | |
relation.isAdvisorOfThesis | ff7809c2-25a9-47e0-8730-e3289c00a21b | |
relation.isAdvisorOfThesis.latestForDiscovery | ff7809c2-25a9-47e0-8730-e3289c00a21b |
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