Publication:
Global product R&D and the firm's strategic position

dc.contributor.coauthorZou, S.M.
dc.contributor.departmentDepartment of Business Administration
dc.contributor.kuauthorTunalı, Ayşegül Özsomer
dc.contributor.kuprofileFaculty Member
dc.contributor.otherDepartment of Business Administration
dc.contributor.schoolcollegeinstituteCollege of Administrative Sciences and Economics
dc.contributor.yokid108158
dc.date.accessioned2024-11-09T23:00:57Z
dc.date.issued1999
dc.description.abstractThe authors investigate coordination and concentration of firms' global product research and development (R&D) and their effect on the firm's global strategic position. Some internal and external antecedents of coordination and concentration also are identified. A conceptual model is developed and tested bq structural equation modeling. The results show that coordination of R&D is a key determinant of the firm's global strategic position. Furthermore, coordination of R&D is influenced by global emphasis and human resource flexibility, both internal organizational resources. Similarly, concentration of R&D is influenced by human resource flexibility. The implications of the findings are discussed.
dc.description.indexedbyWoS
dc.description.indexedbyScopus
dc.description.issue1
dc.description.openaccessNO
dc.description.publisherscopeInternational
dc.description.volume7
dc.identifier.doi10.1177/1069031X9900700105
dc.identifier.eissn1547-7215
dc.identifier.issn1069-031X
dc.identifier.quartileQ3
dc.identifier.scopus2-s2.0-0039550355
dc.identifier.urihttp://dx.doi.org/10.1177/1069031X9900700105
dc.identifier.urihttps://hdl.handle.net/20.500.14288/8154
dc.identifier.wos85883200004
dc.keywordsSustained competitive advantage
dc.keywordsPerformance
dc.keywordsFramework
dc.keywordsPatterns
dc.keywordsSuccess
dc.languageEnglish
dc.publisherAmer Marketing Assoc
dc.sourceJournal of International Marketing
dc.subjectBusiness
dc.titleGlobal product R&D and the firm's strategic position
dc.typeJournal Article
dspace.entity.typePublication
local.contributor.authorid0000-0003-3262-7759
local.contributor.kuauthorÖzsomer, Ayşegül
relation.isOrgUnitOfPublicationca286af4-45fd-463c-a264-5b47d5caf520
relation.isOrgUnitOfPublication.latestForDiscoveryca286af4-45fd-463c-a264-5b47d5caf520

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