Publication:
The Galileo effect

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dc.contributor.coauthorKeiningham, Timothy L.
dc.contributor.coauthorCooil, Bruce
dc.contributor.coauthorAndreassen, Tor Wallin
dc.contributor.departmentDepartment of Business Administration
dc.contributor.departmentDepartment of Business Administration
dc.contributor.kuauthorAksoy, Lerzan
dc.contributor.kuprofileFaculty Member
dc.contributor.schoolcollegeinstituteCollege of Administrative Sciences and Economics
dc.contributor.yokidN/A
dc.date.accessioned2024-11-09T23:05:22Z
dc.date.issued2008
dc.description.abstract[No abstract available]
dc.description.indexedbyScopus
dc.description.issue1
dc.description.openaccessYES
dc.description.publisherscopeInternational
dc.description.volume17
dc.identifier.doiN/A
dc.identifier.issn1061-3846
dc.identifier.linkhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-38949147821andpartnerID=40andmd5=1485a2d7eb71142c686b0846e1caefbb
dc.identifier.quartileQ2
dc.identifier.scopus2-s2.0-38949147821
dc.identifier.uriN/A
dc.identifier.urihttps://hdl.handle.net/20.500.14288/8789
dc.keywordsN/A
dc.languageEnglish
dc.publisherAmerican Marketing Association
dc.sourceMarketing Management
dc.subjectBusiness administration
dc.titleThe Galileo effect
dc.typeJournal Article
dspace.entity.typePublication
local.contributor.authorid0000-0002-0264-3275
local.contributor.kuauthorAksoy, Lerzan
relation.isOrgUnitOfPublicationca286af4-45fd-463c-a264-5b47d5caf520
relation.isOrgUnitOfPublication.latestForDiscoveryca286af4-45fd-463c-a264-5b47d5caf520

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