Publication: Strategic context of organizational market information processes within the multinational corporation
Program
KU-Authors
KU Authors
Co-Authors
Publication Date
Language
Embargo Status
Journal Title
Journal ISSN
Volume Title
Alternative Title
Abstract
Source
Publisher
amer Marketing assoc
Subject
Management
Citation
Has Part
Source
1996 ama Educators' Proceedings, vol 7 - Enhancing Knowledge Development in Marketing