Publication: Foreign market entry modes: a sequentially embedded decision approach
Program
KU-Authors
KU Authors
Co-Authors
Publication Date
Language
Type
Embargo Status
Journal Title
Journal ISSN
Volume Title
Alternative Title
Abstract
Source
Publisher
Edward Elgar Publishing
Subject
Business administration
Citation
Has Part
Source
Handbook of Research in International Marketing
Book Series Title
Edition
DOI
10.4337/9781781950395.00015